Jacopo Celona - FB
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FLORENCE BIENNALE
23 - 31 OCTOBER, 2027
Fortezza da Basso
Viale Filippo Strozzi 1, Florence FI
Opening to the public Saturday 232 pm
Office hours:
- From Monday to Friday9 am to 5 pm
- Saturday and SundayClosed
Jacopo Celona
General Director
With a background in History and Cultural Heritage Management from the University of Florence, further enhanced by a Master’s degree in “Art and Culture: Marketing, Communication and Fundraising Strategies” at the 24 Ore Business School and a Master’s in Graphic Design from the Istituto Volta, he has developed a professional profile that combines cultural, strategic, and creative expertise.
Since 2001, he has been an integral part of the Florence Biennale organization, initially serving as Head of Communication. In 2005, he was appointed Head of International Relations, playing a key role in shaping the strategic development and strengthening the international positioning of the event.
Since 2012, he has served as Director of the Florence Biennale. In the same year, he founded the Centro per le Arti Contemporanee LINEA, now Florence Biennale Art Space, promoting a wide-ranging program of exhibitions, conferences, and cultural events, while fostering partnerships with institutions and organizations both in Italy and internationally.
In 2015, he was appointed Guest Curator at the Museo d'Arte Contemporanea di Lucca and received recognition from the Institute for the Restoration of Historical Heritage of the State of São Paulo for his contribution to the international promotion of Brazilian contemporary art. In 2016, he co-founded the Artimino Contemporanea Association, of which he is President, promoting exhibitions and cultural initiatives at the Medici Villa “La Ferdinanda,” a UNESCO World Heritage Site.
Since 2013, he has been actively engaged in philanthropic work as a local coordinator for the Fondazione Telethon, supporting initiatives aimed at advancing scientific research on rare genetic diseases, with particular attention to improving the lives of children and future generations.
In 2019, he was appointed Ambassador of the City of Florence worldwide within the Florence Ambassador program, promoted by the Municipality of Florence, Florence Convention & Destination Bureau, and Firenze Fiera. He also served as Board Member of the Museo del Design Toscano - MuDeTo.
Throughout his career, he has conceived, curated, and coordinated exhibitions, festivals, conferences, and publications dedicated to contemporary art, contributing to the promotion and dissemination of contemporary culture on an international scale.