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ADI, long-standing in promoting the value of Italian design, has contributed to placing Made in Italy at the forefront of contemporary taste, consolidating the international leadership that Italy is recognised for.

Within the exhibition, ADI Toscana is represented through a dedicated space that showcases and celebrates the region’s excellence. This exhibition aims to reveal the complexity and richness of this reality, going beyond the usual tourist-cultural image of Tuscany, to highlight a tradition defined by innovation, quality, and design. "Tuscany Means Design" offers a renewed opportunity to share these values with the public, institutions, and industry professionals, celebrating the projects selected by the ADI Design Index and presenting iconic products that testify to the international impact of designers and companies historically rooted in Tuscany.